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What's inside?
This retailing best practice document focuses on Back to School execution by UK retailers in 2016. Discover hundreds of images showcasing retail best practice.
- Analysis of product offerings, including uniforms, stationery, backpacks, and lunch bags tailored for the back-to-school season.
- Effective merchandising strategies employed by retailers to engage customers and promote seasonal items.
- Innovative use of point-of-sale displays and signage to attract shoppers and drive sales during the back-to-school period.
- Insights into consumer behaviour and preferences for back-to-school products, with a focus on value and convenience.
- Detailed examples of how retailers have successfully created thematic displays to enhance the shopping experience.
“I found Steve’s observations to be of great benefit when driving change, wanting evidence-based perspective to drive improvements and remind our internal teams of the ‘reality’ that customers can face in store.”
Mark Ibbotson – Asda COO, Walmart EVP Central Ops and Realty
What you'll get
In this report, we highlight the best execution strategies for the back-to-school season from various UK retailers in 2016.
You’ll find essential imagery showcasing how retailers promoted their seasonal offerings, focusing on uniforms, stationery, and other essential items for students. The report examines effective merchandising techniques, including the use of shippers and themed displays, to attract customers during this crucial shopping period.
Retailers emphasised the importance of creating an engaging shopping atmosphere, with well-coordinated signage and promotional strategies that resonated with parents and students alike.
What did retailers emphasise for Back to School in 2016?
Key highlights included competitive pricing on essential items, the ability to create attractive and functional displays, and a focus on convenience and value that appealed to busy families preparing for the new school year.
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About the report
Report Type: Seasonal
Seasonal Events: Back to School
Contents
Pages: 118
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