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What's inside?
This retailing best practice document focuses on Christmas Fish in major UK retail stores 2016. Discover hundreds of images showcasing retail best practice.
- Comprehensive analysis of Christmas fish and seafood offerings across major UK retailers
- Showcases best practice examples in seasonal merchandising and promotions
- Detailed review of point-of-sale strategies for festive fish products
- Highlights innovative products developed for the Christmas season
- Identifies key trends in fresh and prepared fish offerings
- Extensive imagery of in-store displays and promotional executions
- Insights into retailers’ strategies to drive sales during the Christmas period
- Analysis of product ranges and pricing strategies for Christmas fish essentials
“I found Steve’s observations to be of great benefit when driving change, wanting evidence-based perspective to drive improvements and remind our internal teams of the ‘reality’ that customers can face in store.”
Mark Ibbotson – Asda COO, Walmart EVP Central Ops and Realty
What you'll get
This report highlights the best Christmas 2016 execution examples in the fish and seafood category across major UK grocery retailers.
You’ll find essential imagery and guidance to understand how different retailers approached this key festive category, showcasing their strengths and identifying opportunities.
For retailers, fish and seafood remain important categories during the Christmas period. The execution demonstrated a focus on premium offerings, innovative product presentations, and effective use of point-of-sale materials. The report reveals how retailers managed their seasonal fish ranges and highlighted key products.
What did UK grocers emphasise for Christmas 2016 in the fish category?
Key highlights included premium seafood platters, a range of prepared fish products for easy festive meals, and prominent displays for traditional Christmas fish like salmon. The report provides insights into how different retailers balanced their fish offerings to capture holiday shoppers and meet various customer needs during the festive season.
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Absolutely, our reports are not endorsed, nor approved by any retailer who is featured via one of our store visits, our visits are unannounced and conducted in the same way that a customer would visit a store. Equally, our research is independent and any findings and/or observations are just that, they do not represent advice, nor guidance on the relative performance of any retailer(s) featured within the site. All trademarks remain the property of their respective owners.
