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What's inside?
This retailing best practice document focuses on Father’s Day retail strategies across UK stores, showcasing innovative product displays and marketing techniques used during the event.
- Comprehensive analysis of Father’s Day product displays and promotional signage across UK retailers.
- Showcases best practice examples in store layouts and signage designed specifically for Father’s Day.
- Insights into effective use of point-of-sale materials and product displays to create a memorable shopping experience.
- Focus on the role of product innovation in Father’s Day offerings, with unique gifts and food products developed for the occasion.
- Highlights key trends in Father’s Day retail marketing and merchandising across different categories such as gifts, beverages, and non-food items.
“I found Steve’s observations to be of great benefit when driving change, wanting evidence-based perspective to drive improvements and remind our internal teams of the ‘reality’ that customers can face in store.”
Mark Ibbotson – Asda COO, Walmart EVP Central Ops and Realty
What you'll get
In this report, we highlight the best practices for Father’s Day 2017 retail displays across major UK retailers like Tesco, Sainsbury’s, and Co-Operative.
You’ll find essential imagery and insights into how retailers effectively showcased their Father’s Day product ranges using eye-catching signage, creative product placements, and innovative point-of-sale displays. Retailers aimed to create an exciting and engaging shopping experience to attract customers looking for the perfect gift or celebration item.
What did retailers emphasise for Father’s Day in 2017?
Key highlights included unique product placements, impactful promotional signage, and a wide range of food, gift, and non-food products specifically developed for Father’s Day. The report provides insights into how retailers maximised the impact of their in-store displays and promotions during the event, driving customer engagement and boosting sales.
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About the report
Report Type: Seasonal
Seasonal Events: Father’s Day
Contents
Report Contents: Aisles, Beverages, Confectionery, Food, Gifts, Key Trends, Non Food, Point of sale, Products, Promotions, Signage
Pages: 105
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