“It’s been a real pleasure to work with Steve, and a great investment that’s enabled us to refocus efforts on what matters most to our customers and colleagues.”
Mark Cox, CEO, The Channel Islands Co-op
Best Practice Retail Reports
This retailing best practice document focuses on Bonfire Night in the UK, showcasing event execution at various retailers including Co-op, Morrisons, and Tesco.
- Co-op offered strong signage for party food and seasonal items like Parkin for Bonfire Night.
- Morrisons featured impactful displays and signage, with fireworks, meat packs, and bakery lines such as Butterfly Cakes promoted for gatherings.
- Frozen food lines, including Halloween and Bonfire Night-specific party food, were heavily featured across retailers.
- Tesco used gondola ends and aisle displays for event-specific products, while Waitrose offered buy-one-get-one-free promotions on bakery lines.
- Effective use of external signage for fireworks promotions, such as free Pyro mix offers with a minimum spend at Morrisons and other retailers.
£995.00
This retailing best practice document focuses on Bonfire Night in the UK, showcasing event execution at various retailers including Co-op, Morrisons, and Tesco.
- Co-op offered strong signage for party food and seasonal items like Parkin for Bonfire Night.
- Morrisons featured impactful displays and signage, with fireworks, meat packs, and bakery lines such as Butterfly Cakes promoted for gatherings.
- Frozen food lines, including Halloween and Bonfire Night-specific party food, were heavily featured across retailers.
- Tesco used gondola ends and aisle displays for event-specific products, while Waitrose offered buy-one-get-one-free promotions on bakery lines.
- Effective use of external signage for fireworks promotions, such as free Pyro mix offers with a minimum spend at Morrisons and other retailers.
£995.00
This seasonal best practice report showcases Bonfire Night retail strategies across major UK supermarkets in 2018.
- Comprehensive insights into retailer execution of Bonfire Night promotions, signage, and event-specific product ranges.
- Analysis of key merchandising techniques used to highlight fireworks, seasonal food, and party essentials.
- Overview of promotional approaches, including multi-buy deals, themed signage, and event-focused product packaging.
- Highest quality imagery, captured by Steve Dresser, offering market-leading intelligence into UK retail strategies and customer engagement.
- Focused on the customer perspective, this report provides a detailed look at how retailers elevated Bonfire Night celebrations with impactful in-store experiences.
£995.00
This seasonal best practice report showcases Bonfire Night retail strategies across major UK supermarkets in 2018.
- Comprehensive insights into retailer execution of Bonfire Night promotions, signage, and event-specific product ranges.
- Analysis of key merchandising techniques used to highlight fireworks, seasonal food, and party essentials.
- Overview of promotional approaches, including multi-buy deals, themed signage, and event-focused product packaging.
- Highest quality imagery, captured by Steve Dresser, offering market-leading intelligence into UK retail strategies and customer engagement.
- Focused on the customer perspective, this report provides a detailed look at how retailers elevated Bonfire Night celebrations with impactful in-store experiences.
£995.00
This seasonal best practice report provides Bonfire Night retail strategies across major UK supermarkets in 2020.
- Comprehensive insights into Bonfire Night retail execution, highlighting signage, branding, and key product placements.
- Evaluation of promotional strategies, including themed product placement, impulse-driven displays, and cross-category merchandising.
- Analysis of merchandising techniques for fireworks, fresh meats, bakery, and seasonal treats designed to enhance shopper engagement.
- High-quality imagery captured by Steve Dresser, providing market-leading intelligence into UK retail execution and customer engagement.
- This report showcases how supermarkets structured their Bonfire Night ranges to drive seasonal impact and maximise shopper engagement.
£995.00
This seasonal best practice report provides Bonfire Night retail strategies across major UK supermarkets in 2020.
- Comprehensive insights into Bonfire Night retail execution, highlighting signage, branding, and key product placements.
- Evaluation of promotional strategies, including themed product placement, impulse-driven displays, and cross-category merchandising.
- Analysis of merchandising techniques for fireworks, fresh meats, bakery, and seasonal treats designed to enhance shopper engagement.
- High-quality imagery captured by Steve Dresser, providing market-leading intelligence into UK retail execution and customer engagement.
- This report showcases how supermarkets structured their Bonfire Night ranges to drive seasonal impact and maximise shopper engagement.
£995.00
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